Great cleansing balm, smell is herbal and citrus. I like it better than the banilla co. clean it zero as the ingredient list for this one is smaller. It removes waterproof make up and is quite gentle. It's very soolthing and relaxing when I massage this on my face. I usually use this in my double cleanse regimen. I've used as I mentioned earlier banilla co. clean it zero cleansing balm in the past and I've also used MAC's cleansing oils and most of Shu Uemura cleaning oils, but the Heimish All clean balm has been my favorite oil cleanser as the price more cost effective and doesn't leave my face feeling like there's a film and doesn't feel my face feeling dry and tight.

I have tried various cleansing oils and balms. And hands down this is the best I have used. Removes makeup completely, makes skin soft and doesn't irritate eyes. Also safer ingredients than many other cleansing products out there. 

this is one of my favorite oil-based cleansing products ever!! gentle on the skin and clears away all makeup like it's nothing! this is a skincare essential for me, i've bought it before and i'll be clutching this in my gave 

I have just recently purchased this and I love it already. It has a light floral fragrance but it does not linger after washing. It takes off all of my make-up and sunscreen, and it leaves the skin feeling clean without it feeling too dry or tight.

Sometimes when I'm too lazy to do a second cleanse at night, I would just use this as it does the job well enough anyway.